Aphorisms You Should Know

If you don’t want any contextualization, jump directly to the aphorisms.

When I was a teenager, I believed everything I was told. I was taught that if my beliefs contradicted the beliefs of others, I was wrong – and others were always right.

So I believed my teachers, the media, the government, and mainstream medicine.

Centuries later (at least), I found out that most of what I believed about the word was false.

My quest for truth helped me go from:

  • Trusting others -> to trusting myself.
  • Listening to others -> to listening to myself.
  • Doing what others told me to do -> to doing what I wanted to do.
  • Being invested in others and other things (cinema, rich people, hot girls) -> to being invested in myself (the gym, building a business, eating healthy, reading books…).

There is no easy way to get here. I changed after I got burnt multiple times listening to others.

Inspired by Nassim Taleb’s Bed of Procrustes, I want to share with you what I have learned along the way. I want to tell you about my favorite aphorisms.

An aphorism is an observation holding a general truth about the world.

For example, “Karl Marx figured out that you can control a slave much better by convincing him he is an employee”, is an aphorism by Nassim Taleb.

Most aphorisms are hidden in plain sight. And for many of them, the mainstream narrative is desperate to make you believe the exact opposite.

Before we start, I’ll briefly explain why our society has derived so far from the truth.

And I’ll do so with the help of Nassim Taleb.

(If you are not interested, jump directly to the aphorisms).


Enters Nassim Taleb

Nassim Taleb is a mathematician and philosopher, author of The Black Swan.

Taleb explained in his book Skin in the Game why modern societies are having a hard time dealing with truth, especially when controversial.

To understand, we need to go back to pre-history.

Pre-historical societies had an imperative to deal with the truth. It was a matter of life or death.

A single mistake (mistaking a mammoth for a tree, not seeing the crocodile, forgetting to light a fire at night) could result in death.

Since men lived in direct relation with their environment, all members of the tribe were exposed to the risk of the environment. As a result, interpreting life as it was, instead of how they wished it to be, was the only way to survive.

The mammoth was whether food, or danger. Mistaking it for a pet could result in death. Hunting it could result in death. Not hunting it could result in death. The hunters were exposed to real risks. They could not afford mistakes.

Modernity changed that.

Modernity, through technology (or the government), created a buffer between real-life consequences from the environment, and people.

In the case of our mammoth and hunter, the buffer between the risk inherent to the environment and the hunter is technology: the bow.

In the beginning, the hunter had to get close to the mammoth to hunt it. With the bow, he can hunt it from afar.

-> technology decreased risk.

As technology evolves, risks decrease.

The gun enabled any hunter to hunt any animals almost risk-free.

Finally, modern farming techniques have completely reduced food production risks.

When the risks associated with an activity are reduced to zero, people stop worrying.

It frees their mind and they can start to think about other stuff, as explained in Maslow’s pyramid.

They can become creative and make art, for example. Art does not fulfill any direct needs, which is why societies that make art are always rich societies. They can afford it.

Things go awry when modernity is so advanced that people start believing ideas that are false, then using propaganda and censorship to get them to be universally accepted (or reach the illusion that they’re universally accepted).

In the realm of social sciences, these ideas are called “luxury beliefs“, a term coined by the psychologist Rob K. Henderson.

A luxury belief is an idea one can adopt because he or she has the societal, social, or financial means to do so. It enhances the believer while taking a toll on another class of people (understand: it’s costly for somebody else).

Often, it’s because modernity and technology have decreased the risk inherent to adopting these ideas; or have created such a big wedge between reality and the believer that reality is too far to prevent the believer from believing.

Since these ideas only exist because modernity allows it, they are often ridiculous, false, expensive, and fantastical.

The problem is that “luxury believers” often base their entire world on these ideas. They have therefore all the reasons to fight to protect them and won’t hesitate to cancel anyone that will try to reason – aka bringing back some of the real world in the conversation.

Let’s take a random example, not of a luxury belief, but of a “luxury practice”: veganism.

Veganism, a movement targeted at nature and animals, developed in urban settings where its proponents are neither farmers, close to nature, nor taking care of animals.

A meme.

Sociologically, vegans belong to the same breed.

They live in big cities, far away from the farm, and make enough money to afford vegetables flown from Brazil and Egypt in winter.

Vegans can be vegan because modernity and technology gave them the financial and technological means to be so.

In fact, veganism is costly.

Vegetables only grow at a certain period of the year, in certain places with the right climate, in abundance because of modern farming techniques, and vegans must supplement with iron, magnesium, B6, calcium, and other nutrients to survive.

When I buy my meat in Estonia, it’s locally produced. My tomatoes and olives though, come from Spain.

In the real world (understand: the prehistoric world), veganism did not exist.

No one could afford it.

Modernity protects people from real-life consequences and as a result, protects them from real life in general.

The purpose here is not to discourage you from becoming vegan, but to analyze how modernity allows for the survival of ideas that in the real world, should not exist.

A rich woman, active in philanthropy, once told me “you know Aure, I just don’t have time to have a job!”

There isn’t anything like money to split you from reality aka decrease risks from reality, hence the push for wealth redistribution.

The belief in socialism is yet another luxury belief. It confers a high status to the one that enacts it while taking a toll on another class (in this case, those that produced the wealth to be redistributed).

Furthermore, it often eludes socialist proponents that socialism is possible only as long as there are enough resources to be redistributed.

It’s, therefore, no wonder that socialism developed slightly after capitalism. It was the wealth created by capitalism that enabled socialists to enact their redistribution scheme, then communist, their confiscation policies.

Ironically, Karl Marx was on point when he diagnosed the feeling of alienation of workers, and how capitalism, due to being cycled-based, threatened to destroy society.

No one ever argued against that.

His remedy to capitalism though, was too theoretical: he wrote his Manifesto before testing the idea in the real world, not after.

For the unlucky few that tried it, communism was so unsuited to reality that the party in power had to dictate to people what reality was, and how they should perceive it.

Of course, communism is not the only political system guilty of doing so. Since modern society rests on myth as explained by Yuval Noah Harari, governments have an interest in keeping the narrative going.

As a result, many have borrowed the communist playbook of propaganda.

Every time you run into censorship in society, it means there probably is some foundation of truth in the censored message that threatens to break the illusion.

Look at societies built on lies, and you will find censorship (N*orth Korea, Ch!na, etc).

Censorship is employed to prevent the exposition of truth aka reality because lies always crumble at first contact with reality.

To preserve the status quo, the truth must be erased or silenced.

All of this to say that the more advanced and modern a society is, the less in touch with reality it becomes.

Our society has evolved so far from reality that we have reached a point where people can buy fake money (Dogecoin), fake land (Decentraland), live in fake worlds (the Metaverse), have sex with fake people (VR p*rn), eat fake food (McDonald’s), have fake children (plants and pets), and work fake jobs.

The real world comes back from time to time to remind everyone it exists, when, for example, Dave Chappelle shouts that Twitter isn’t the real world.

He’s right in theory, but practically, Twitter is more real than reality for people that mostly live in it.

This is why I have assembled the following aphorisms.

I want to help you get back in touch with reality.

Most of the observations are from Nassim Taleb and Peter Thiel.

The rest comes from other authors, or myself.


List of Aphorisms

1. Entrepreneurship is safer than getting a job.

Entrepreneurs control their income and company, and are solely responsible for their success.

The employee does not control where his company goes, if it will keep him, how much it will pay him, etc.

2. Humans are not equal in society.

Once an individual acquired a certain prestige due to extraordinary deeds or performances (stars, athletes, artists, billionaires, politicians), they won’t be punished the same way the lambda citizen will be punished.

Eg: when your dad commits a crime, he ends up in prison. When Bruce Willis commits a crime, he goes to prison for stars. When Nixon commits a crime, he is pardoned.

3. Things don’t scale.

The rule of law in the West does not scale outside of the West, even if it’s the same people we are talking about.

Here’s an example.

In Belgium, the government can’t just bomb Belgians with a military airplane. There is a whole judicial process that needs to be respected.

But in Syria, it’s a whole other story.

“Sympathy for all would be tyranny for you, my good neighbor” – Nietzsche

4. Everything you have (success, money, etc) in life depends on the value you provide.

Everything you have is as a result of the value you have given first.

Eg: you do good work for a client -> the client pays you money -> you buy an iPhone with the money.

You got the iPhone because you delivered good work to the client.

5. Obese people and smokers bankrupt societies

According to studies reported by worldobesity.org, obesity costs the world $990 billion each year.

BMJ further reports that smoking costs the planet around $1 400 billion each year.

Together, that’s about $2 390 billion.

Governments would be much better off taxing sugar and cigarettes instead of funding pharmaceuticals companies.

Will they ever?

6. The world is a giant dictatorship.

You’re not free to go where you want. Besides in Antarctica or on the ocean, you are always subjected to rules you did not agree on by a foreign authority that will imprison you or kill you if they desire to.

Your right to go somewhere is further determined by where you’re from, which is determined by imaginary lines everyone agrees on.

The world
The world.

7. Laws and money only exist as long as there are more than one person in society.

Without other people to sell and buy stuff from, or to attack or be attacked by, there is no need for laws nor money in society.

It’s the ultimate freedom.

But at what cost?

8. Charities worsen society

All make the same point: the only way to survive and thrive for someone is to work and provide value.

When someone creates value for you, you can’t create value for yourself. As a result, you can’t become wealthy.

9. Hospitals kill more people than they save.

Ok, maybe it’s slightly exaggerated, but Johns Hopkins nonetheless reported how medical errors are the…third leading cause of death in the United States.

10. The rich give. They don’t take.

Bezos gave you Amazon.

Gates gave you Windows.

Musk gave you a Tesla.

If you want to be rich, you need to give.

11. Time is scarce. Money is infinite.

This man printed $more than 5 200 billion of money since March 2020.

Embed from Getty Images

How many seconds of additional time has he created?

12. Modern slavery still exists. It’s called having a job and paying taxes.

Companies own you to the extent that they tell you:

  • What to do and when
  • How to dress
  • Where to be and when
  • What you can say on social media
  • How you treat your body (drugs, tattoos, piercings)
  • When you go on holidays

Governments own you to the extent that they can:

  • Throw you in prison
  • Take your possession away from you
  • Take your kids away from you
  • Kill you if they deem necessary to do so

Unless you’re financially free, living independently in the woods, or part of the elite, you’re a slave.

13. Only a very small amount of what you do will be responsible for your success.

The last rep is the one that makes you gain the muscle at the gym.

Most books have only one or two sentences that are truly valuable.

If you are an entrepreneur, you will likely fail many times before founding THE ONE company that will make you rich.

One article on this blog is bringing me 80% of my traffic.

14. Most successes are exponential. The few others are linear.

An exponential
An exponential

People that make it often make it because they stick long enough.

15. Vegetables kill.

They’re full of antinutrients that will destroy your body if you don’t have an immune system strong enough to fight them.

16. Human’s optimal diet is meat-based.

We’ve been eating it for millions of years.

17. Schools are the worst places to learn stuff.

Real learning happens in the real world with real practice.

Schools weren’t designed for real practice. They were designed for testing theoretical knowledge.

18. Reality is all that matters.

At the end of the day, the real world is where everything happens.

19. Extraordinary results are achieved with extraordinary actions.

The silver bullet does not exist. Unless your name is Sam Bankman-Fried.

20. The extreme right hates others. The extreme left hates themselves.

Both see the world as hierarchies. The extreme right often leads genocides against those they deem to be “under them”, while the extreme left often leads genocides against those they deem to be “over them”.

It’s two different faces of the same coin. In the end, people die.

21. Capitalism doesn’t like competition.

McDonald’s, Apple, Windows, Google, and even your hairdresser don’t have any competitors.

Capitalism is driven by profit, and profit happens in situations of imperfect competition.

22. Poor people don’t produce anything of value. Poor countries don’t produce anything of value.

The richest countries produce the most (valuable) stuff. This is why they’re rich.

Countries that don’t produce anything valuable don’t get rich.

23. Employees produce a lot of value, but captured only 1/5 of it.

It’s true. Your company pays you 1/5 of the value you create for them.

24. We don’t live in a capitalist society.

Capitalist societies don’t have central banks, social services, pensions, unemployment offices, or public schools.

The state has become ubiquitous in our lives.

25. Nice guys finish last.

Trust me.

26. “Women wait at the end of the line and f*ck the winner.”

Women don’t care about how much you’ve suffered. All that matters is the value you can provide her with (fun, feelings, etc) at instant t.

27. What doesn’t kill you makes you stronger.

Comfort zones expand as you stretch them.

Your muscles and skills do too.

Seek the uncomfortable.

28. You are whether moving forward, or moving backward. Standing still doesn’t exist.

When you stop going to the gym, your muscles shrink. When you go to the gym, they expand.

Nothing EVER stays still.

29. Most people mistake pleasure for happiness.

This is why the nightclub is full on Saturday night.

30. Our brain has been getting smaller due to a diet made out of grains.

It’s true.

But most scientists have not yet understood it’s diet-related.

31. Countries are like companies. They fail or succeed because of their culture.

Collective-oriented Northern cultures VS individualistic-oriented Southern cultures.

I call them collectivist individualism VS selfish socialism.

32. Having kids is the meaning of life.

It’s the only thing, with eating and breathing, that we have been doing forever.

It doesn’t get more “Lindy” than that.

33. Being happy isn’t an end-state. It’s a consequence of pursuing a meaningful goal.

It’s been known forever, and yet…

34. Humans are goal-based.

I learned this in psycho-cybernetics, the only book you will ever need to understand the human mind. Our brain is constantly fulfilling a goal and loses itself once we run out of goals to achieve.

35. Taking care of others brings more joy than taking care of yourself.

Spend €10 on yourself, then spend €10 on someone you like.

And see.

36. Real capitalism has never been tried.

Since sedentarism, societies have always had some sort of authority.

37. Women tend to be interested in people while men tend to be interested in things.

Evolutionary psychology.

38. A girl will try to transform her boyfriend into a beta male while secretly hoping he won’t become so.

To make sure that her boyfriend isn’t beta, she will constantly test him and try to make him beta, while hoping he won’t become so.

39. Taking care of others is easier than taking care of yourself.

We can’t be objective about ourselves.

40. Girls don’t want nice guys.

They never did.

Meme.

41. Men are hopeless romantic that fall in love fast and get attached to their girlfriends. Women want to have fun, fall in love slowly and are not as attached to their boyfriends.

42. People are driven to what looks like them.

This is why the two hottest girls in the classroom are best friends (until they fight over guys.)

43. Consumption and production is a zero-sum game.

It is the influence of leisure on consumption that makes the [five-day] workweek so necessary. The people who consume the bulk of goods are the people who make them. That is a fact we must never forget, that is the secret of our prosperity.

Henry Ford

When you’re not producing, you’re consuming.

That’s one of the reasons why the supply chain got so messy. When people stopped working, they consumed much more.

In a way, the 4-day workweek is just a way to infuse more growth into the economy.

44. A religion is a set of beliefs that someone believes in and does not challenge even in the presence of proof discrediting the beliefs. Religion has never been as present as now.

You find it in diet, politics, “science”, gender studies, and even now, basic biology.

45. Participation trophies cultivate mediocrity.

No customer will ever buy from you if you don’t do your best.

Losers don’t deserve to win. That’s why they are losers.

46. You make more energy as you need it.

It’s true. The more you move, the more you will have energy.

47. Soap weakens your immune system. Deodorant gives you cancer.

Neither soap nor deodorant are Lindy.

49. Communism can never work.

Unless at a small scale, like a tribe.

50. Good hairdressers are rarer than good engineers.

51. Your body doesn’t belong to you. Your life neither.

The government will put you in prison for putting things inside your body, while suicide is still illegal in many countries.

52. You can’t shower under a waterfall.

I tried.

53. GENAV is real – it’s called the tragedy of the commons.

GENAV means Group Extension Negative Added Value. It’s a term I coined to express the idea that groups lose in quality as they become bigger.

It’s the thesis of the effect known as “the tragedy of the commons”.

54. Specialization is for losers – the ones that win are generalists.

All billionaires and successful entrepreneurs are generalists. They tell you to “specialize” because they need specialized employees to succeed.

Don’t listen to what they say. Watch what they do.

55. Shortcuts are often longer than the long road.

You can’t hack your way to:

  • Nutrition
  • Sleep
  • Friendship
  • Exercise

And there is nothing more important than that.

56. Every great moment happens once only.

It’s because surprises and improvisation make the greatest moments. And surprises happen only once.

57. Airplanes teach you life.

“Put on your mask before helping anyone else put theirs on”.

If everyone helped themselves first, the world would be in a much better place than it is now.

58. Real competition isn’t as big as you think.

Your real competitors are the people that want it as bad as you do.

59. Your capacity for learning is the new “job experience”.

Everything changes so fast that experience has become irrelevant. Learning new stuff is the most important skill now.

60. God does not exist, but you should believe in him.

It helps you be more confident, feel less lonely, and be happier.

61. McDonald’s is the biggest educational institution in the world.

McDonald’s often hires under-privileged people and teaches them how to be nice and polite to customers, how to manage their money well, how to provide value, how to be on time, etc.

And they have almost 2 million employees worldwide!!

62. Kids separated from their mums at an early age end up being criminals.

It’s true. There seems to be a bunch of things we don’t know, such as how important it is for newborns to touch the skin of their parents, to smell them and feel their presence, or how traumas are solved when the newborn feels parents are near.

63. You are not your genes.

Indeed.

64. Instinct and intelligence is a zero-sum game.

The more intelligent someone is, the less they will rely on instinct and the opposite. In a way, instinct comes in to fulfill the absence of intelligence.

65. Meaning of life can be achieved in three different ways: by building something, fighting for something, or taking care of something.

It’s true.

66. People that adopt plants and pets should have babies instead.

67. Having kids is both the most selfish and the most beautiful thing in the world.

It’s selfish because the child will suffer. It’s beautiful because it’s what we’re supposed to do.

68. What people say doesn’t matter. What they do is the only thing that matters.

69. Finding friends is harder as you age.

You make friends with people you share things with. When you’re 5 years old, you have the same experience as the other five years old.

When you’re 25, you have made many more choices that influenced the direction of your life. You have 25-years-old highschool dropouts playing computer games the entire day, just like you have 25-years-old entrepreneurs.

70. Your decisions are the only things that will influence your life.

Reading the book VS watching the movie.

Eating the waffle VS not eating it.

Sticking to your project VS giving up.

71. If the name of the school matters, the studies are BS.

If you have a BSc in math or physics, no one really cares where you got it from.

If you have an MBA, it must be from Harvard or it will be worthless.

This means that the whole MBA discipline is in fact, worthless

72. Being a marketer for a startup in Romania > doing customer support in Switzerland.

Money doesn’t matter. Only what you know and can do does. Seek to acquire as much experience as possible in the beginning. Then use it to make money.

Article here.

73. Money can both make you a slave or free you from work forever.

74. People that acquired the financial means to retire never retire.

It’s their love of the work that enabled them to acquire the means to retire in the first place.

Ironic, isn’t it?

75. Money flows to those that want to make an impact. It evades those that want to make money.

When you build a worldwide online supermarket, you make an impact. So, you become rich.

76. The more you want/need something, the less likely it is that people will give it to you. And the other way around.

Billionaires eat for free.

77. What people expect out of others is the opposite of what they practice themselves.

The rudest people expect the utmost politeness.

78. No one cares about you…

…until your success starts threatening the self-image of those that compare themselves to you.

If you succeed, stay in the shadow.

79. Suncream likely yields more negative effects than positive ones.

There are three reasons.

The first is that many brands put anti-inflammation medicines in their suncream. You end up with a sunburn, but the anti-inflammation hides it from you and you think you are fine.

The second reason is that the skin is an organ. It breathes and absorbs what you put on it.

Suncream is full of dangerous chemicals that end up in your body. Some years ago, studies have found these chemicals in breast milk from women that had put on suncream.

The third reason is that the sun is good for you. Wearing suncream may prevent your body from fully experiencing the benefits of sunshine.

To be fair, we don’t exactly know the consequences of putting on suncream. Maybe it’s not as bad as I make it to be.

Ultimately, a piece of cloth remains the best way to protect yourself from the sun.

80. Doctors have no idea what they’re doing.

In his book Zero to One, Peter Thiel highlighted that the way we do science is wrong.

Instead of understanding the underlying causes, reactions, and principles of the body, we merely “test and see”.

This is how most medicine is built.

“The patient feels better when I administer medicine A instead of medicine B, so medicine A must work”.

Then we realize medicine A gets you completely addicted.

The reason why so many medical mistakes are made is that doctors are not trained to understand the body. They are trained to fix problems, not to treat the cause of the problem.

81. Young guys don’t seek sex with women for its own sake, but mainly to tell their friends.

The story is much more satisfying than the sex itself.

82. People that assure you they were successful because of “luck and hard work” and not because they were smart…were in fact, definitely smart.

These people usually are 20-year-old founders who grow their business to $100 million in a week, write a thread about how they did it, then say something like “wOw tHaT tHrEaD wEnT vIrAl, WhO wOuLd hAvE tHoUgHt?!”.

83. Phrases such as “…and please, don’t hesitate to ask any question” signals it’s better not to ask any question and that if you do, you won’t be able to ask more than three before your interlocutor becomes angry.

84. The only discipline that all successful people share a passion for is history.

If you think someone has potential, ask them if they like history.

85. “Introduction week” is the biggest waste-of-time activity educational institutions have come up with.

It’s mainly a way for older students to find sexual partners in the new students.

86. Most industries have sex as an end.

The makeup industry, the clothes industry, the nightclub industry, the concert industry, the bar industry, the gym and fitness industry, the car industry, the healthcare industry, the real estate industry, the tech industry…are all somewhat related to sex.

It means that people’s ultimate purpose when engaging with these industries is to get laid.

The job industry too. I don’t think anyone would become investment bankers if they didn’t think it’d help them get laid.

87. Self-help is how people with no skills make money.

88. Confidence is a temporary state.

It’s not an end-state.

It’s an ongoing feeling, possible only as long as you are winning. Stop the wins, stop the confidence.

89. When you are looking at people, you are looking at something that themselves rarely see.

90. The bigger the group, the more extreme Pareto’s Law is.

In a small city, social-economic inequalities are always smaller than in big cities; there is less violence; people are happier; it’s cleaner, etc.

91. Big is almost always bad.

Big companies, big armies, big countries, big people. They’re rarely good.

Genocides and extreme violence will always be more likely to happen in a big country than in a small one.

92. The political left doesn’t like strength; the political right doesn’t like weakness; the extreme left seeks to suppress strength; the extreme right seeks to suppress weakness.

93. A political system can be judged across three variables with two options each: democratic VS authoritarian; capitalist system VS communist system; individualistic VS collective.

Communism is authoritarian, communist, and collective.

Liberalism (European liberalism, which is center-right) is democratic, capitalist, and individualistic.

Fascism is authoritarian, capitalist, and collective.

94. Self-development is what writers write about when they have nothing else to say.

I may be 30% guilty of this.

95. There is enough for everyone.

There are 105 boys born for 100 girls. The reason for that is that men are more likely to die young than women.

But…5% of men are gay. That means that there 99.75 heterosexual boys born for 100 girls.

In conclusion, enough of everyone for everyone.

96. The logical conclusion of intersectionality is individuality.

Will not explain.

97. UBI (Universal Basic Income) is FIRE (Financial Independence Retire Early) for the lazy.

98. Bitcoin (and the whole crypto ecosystem) would have remained at the bottom of the Internet if its price hadn’t gone over $1.

Ironically, it was the fiat value of Bitcoin that gave Bitcoin its value. This makes Bitcoin an inherently contradictive object of study.

99. Good weather compels you to have sex.

From this observation stems another one of my weird theories.

In fact, I believe it explains why southern cultures directly intervene in relationship management much more than northern cultures.

Since heat compels you to have sex, you need a stronger structure that will prevent you from having sex with everyone as this would lead to anarchy.

This is where culture intervenes. Southern cultures are much more controlling of who dates you than northern cultures, much freer.

That’s because you don’t necessarily want to have sex when it’s cold as hell, so no need for control in this case.

100. Religion is what happens when a nomadic society becomes sedentary.

The price to break a rule in the nomadic lifestyle often meant death. If you didn’t hunt well enough, you died of hunger.

If you weren’t nice enough, the tribe would abandon you and you’d die of hunger. People had a lot of skin in the game, and as a result, behaved well.

When society became sedentary, it became safer, so it needed some actual rules and punishment in cases the rules weren’t respected.

Religion was born.

101. Colleges seek diversity in their student bodies because the chief function of diversity is to make elites feel better about themselves.

I stole this from Twitter.

102. If you don’t switch off the light in your hostel bedroom, no one will.

103. People that bought the book “Atomic Habits” bought it because of the word “atomic”.

  • And they thought that atomic (which means small) actually meant nuclear (which is big).
  • This is why the book that inspired Atomic Habits called Tiny Habits, failed. And this is why James Clear’s original book called How to Change Your Habit also failed.

Crazy how one word can make a difference!

104. Athletes don’t get paid for their athletic performances. They get paid for the entertainment they provide.

Athletes’ primary job is entertainment.

For more content, head to auresnotes.com.

Photo by Christopher Burns on Unsplash

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  • Post last modified:May 25, 2022