NB: Sadly, Leonardo del Vecchio died on the 27th of June 2022. He will be remembered as one of the greatest entrepreneurs of all time. This is his biography (written…
Summary: 5 min Book reading time: 2h15 Score: 9/10 Book published in: 1980 Access the Summary Database Takeaway The battle between products happens in the minds of the customers. Advertising…
Summary: 14 min Book reading time: 4h46 Score: 10/10 Book published in: 2011 Access the Summary Database Different Competition leads companies to copy each other. As a result, all products…
Hamdi Ulukaya is the owner, founder, and CEO of Chobani, the number one brand of strained yogurt in the United States. Chobani is a variant of the Turkish word for…